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NEWS
Australia's first major Lego attraction coming to Melbourne
POSTED 02 Sep 2015 . BY Tom Anstey
Due to open in mid-2017, the indoor attraction will be the first discovery centre, not only to open in Australia, but also to open in the southern hemisphere Credit: Merlin Entertainments
Australia is about to gain its first major Lego attraction after Merlin Entertainments reached a deal with Melbourne’s Chadstone shopping mall to open the country’s first Legoland Discovery Centre there.

Due to open in mid-2017, the indoor attraction will cover 2,800sq m (30,100sq ft) and will offer an interactive and educational experience specifically designed for families with children between the ages of 3-10 years old. The new centre will follow a similar theme to its counterparts worldwide, featuring of a range of Lego play areas, including a brick pool, master classes from a Lego Master Builder, a Lego-themed ride, special party rooms for birthdays, a 4D cinema, and the popular Miniland exhibition – which will be themed around Melbourne landmarks nominated by the local community.

The Chadstone Lego attraction will be the first discovery centre, not only to open in Australia, but also to open in the southern hemisphere. The mall itself is currently undergoing a AU$600m (US$437.6m, €393m, £279.5m) expansion and redevelopment which will add a new office tower apartments and expansion of leisure facilities. Once complete, the mall will be Australia’s largest.

“We have no doubt that the centre will be popular in Melbourne, and we are delighted to be working with Federation Centres on this exciting new project," said Merlin’s chief new openings officer, John Jakobsen.

"Australia and Asia are very important development areas for Merlin. We already have a cluster of exciting attractions in Sydney and now we want to build our business here in Melbourne, which is a vibrant, exciting city with a high proportion of families with young children, all looking for high-quality leisure options."
RELATED STORIES
  Legoland Florida and Travelex reach deal to list Lego currency on exchange


Legoland Florida is the first theme park to have its in-park currency officially listed on an exchange after agreeing a deal with Travelex.
  Ninjago coming to Legoland California in 2016


Merlin Entertainments has announced plans to open a Ninjago expansion at its Legoland theme park in California.
  Bjarke Ingels, Renzo Piano and other top architects take part in Lego art project at New York’s High Line


New York has seen ten ambitious new buildings from a range of top architecture firms spring up at the same time – with the public given free reign to add to, amend or otherwise improve on them.
  Merlin debuts new hotel at Legoland Florida


Merlin Entertainments has continued its policy to turn its major attractions into multi-day features by debuting its new Legoland Hotel at Legoland Florida.
MORE NEWS
Disneyland Paris renames theme park as part of $2 billion transformation
Disneyland Paris has unveiled a new name for Walt Disney Studios Park as part of the park’s US$2 billion transformation.
UK's Royal attractions had a bumper year in 2023
Numbers from the Association of Leading Visitor Attractions, (ALVA) show that Royal attractions saw a huge increase in visitor numbers during 2023 – the coronation year of King Charles III.
Efteling to convert steam trains to electric as part of green drive
The Everyday Heritage initiative celebrates and preserves working class histories
Off the back of the success of the first round of Everyday Heritage Grants in 2022, Historic England is funding 56 creative projects that honour the heritage of working-class England.
+ More news   
LATEST JOBS
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Salary: £61,000 - £64,000 + exceptional pension + excellent benefits
Job location: Luton , United Kingdom
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NEWS
Australia's first major Lego attraction coming to Melbourne
POSTED 02 Sep 2015 . BY Tom Anstey
Due to open in mid-2017, the indoor attraction will be the first discovery centre, not only to open in Australia, but also to open in the southern hemisphere Credit: Merlin Entertainments
Australia is about to gain its first major Lego attraction after Merlin Entertainments reached a deal with Melbourne’s Chadstone shopping mall to open the country’s first Legoland Discovery Centre there.

Due to open in mid-2017, the indoor attraction will cover 2,800sq m (30,100sq ft) and will offer an interactive and educational experience specifically designed for families with children between the ages of 3-10 years old. The new centre will follow a similar theme to its counterparts worldwide, featuring of a range of Lego play areas, including a brick pool, master classes from a Lego Master Builder, a Lego-themed ride, special party rooms for birthdays, a 4D cinema, and the popular Miniland exhibition – which will be themed around Melbourne landmarks nominated by the local community.

The Chadstone Lego attraction will be the first discovery centre, not only to open in Australia, but also to open in the southern hemisphere. The mall itself is currently undergoing a AU$600m (US$437.6m, €393m, £279.5m) expansion and redevelopment which will add a new office tower apartments and expansion of leisure facilities. Once complete, the mall will be Australia’s largest.

“We have no doubt that the centre will be popular in Melbourne, and we are delighted to be working with Federation Centres on this exciting new project," said Merlin’s chief new openings officer, John Jakobsen.

"Australia and Asia are very important development areas for Merlin. We already have a cluster of exciting attractions in Sydney and now we want to build our business here in Melbourne, which is a vibrant, exciting city with a high proportion of families with young children, all looking for high-quality leisure options."
RELATED STORIES
Legoland Florida and Travelex reach deal to list Lego currency on exchange


Legoland Florida is the first theme park to have its in-park currency officially listed on an exchange after agreeing a deal with Travelex.
Ninjago coming to Legoland California in 2016


Merlin Entertainments has announced plans to open a Ninjago expansion at its Legoland theme park in California.
Bjarke Ingels, Renzo Piano and other top architects take part in Lego art project at New York’s High Line


New York has seen ten ambitious new buildings from a range of top architecture firms spring up at the same time – with the public given free reign to add to, amend or otherwise improve on them.
Merlin debuts new hotel at Legoland Florida


Merlin Entertainments has continued its policy to turn its major attractions into multi-day features by debuting its new Legoland Hotel at Legoland Florida.
MORE NEWS
Disneyland Paris renames theme park as part of $2 billion transformation
Disneyland Paris has unveiled a new name for Walt Disney Studios Park as part of the park’s US$2 billion transformation.
UK's Royal attractions had a bumper year in 2023
Numbers from the Association of Leading Visitor Attractions, (ALVA) show that Royal attractions saw a huge increase in visitor numbers during 2023 – the coronation year of King Charles III.
Efteling to convert steam trains to electric as part of green drive
The Everyday Heritage initiative celebrates and preserves working class histories
Off the back of the success of the first round of Everyday Heritage Grants in 2022, Historic England is funding 56 creative projects that honour the heritage of working-class England.
Universal announces long-awaited details of its Epic Universe, set to open in 2025
Universal has revealed it will be adding new Harry Potter attractions, alongside Super Nintendo and How to Train Your Dragon worlds to its Florida resort.
Heartbreak for Swedish theme park, Liseberg, as fire breaks out
A fire has destroyed part of the new water world, Oceana, at Liseberg in Sweden, and a construction worker has been reported missing.
+ More news   
 
COMPANY PROFILES
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
+ More profiles  
FEATURED SUPPLIER

CSI Design Expo Americas 2024 announces new Attractions & Entertainment Technology Zone
Cruise Ship Interiors (CSI) invites cruise lines, shipyards, design studios, outfitters, and suppliers to take part in CSI Design Expo Americas in Miami, Florida, the region’s only event dedicated to cruise ship interior design. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

10-12 May 2024

Asia Pool & Spa Expo

China Import & Export Fair Complex, Guangzhou, China
18-22 May 2024

Eco Resort Network

The Ravenala Attitude Hotel, Mauritius
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

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